Mattel is paying tribute to Mexican culture with a 2020 limited-edition Barbie. The new doll is inspired by Catrina to celebrate Día de Los Muertos.
Celebrated for three days from October 31st through November 2nd, it’s a time to remember the lives of those who have passed away.
The Barbie doll is dressed in traditional day of the dead attire including a full face of Catrina makeup and a crown made of Roses and Marigold Flowers.
Starting on September 2nd, you can order the special edition Barbie Dia De Muertos for $75.00. She’s also available at Walmart and Target.
(She’s going for $180 on ebay right now!)
The doll is stunning. She looks like a quintessential Mexican goddess and is in head-to-toe Day of the Dead attire. Her makeup is spot on and her dress resembles a lacy bridal dress.
The doll is part of a new line of Barbies with fan-favorite themes including Stars Wars characters, Princess Leia, Darth Vader, and R2-D2. There’s also a Rosa Parks Barbie, which was released to celebrate Women’s Equality Day. Mattel has also released Barbies of other inspiring women, including astronaut Sally Ride and pro-golfer Lorena Ochoa.
“Girls have always been able to play out different roles and careers with Barbie, and we are thrilled to shine a light on real-life role models to remind them that they can be anything,” Lisa McKnight, Senior Vice President And General Manager of Barbie, said in a statement to Time magazine.
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Have a magical day!